Revpanda GroupRevpanda Group

Affiliate Performance Specialist (CRO)

Added 2 months ago

Description

Revpanda Group is a leading digital marketing powerhouse specializing in iGaming, affiliate marketing, and performance-driven solutions. We are looking for a Conversion & Affiliate Performance Specialist to join our team and help maximize the performance of our affiliate websites. The role sits between sales, site management, and analytics, with a strong focus on ensuring that the right brands are listed on the right pages for the right markets, while continuously improving conversion rates.

Responsibilities:

  • Monitor and improve conversion funnels across all geos and brands, especially registration → First Time Deposit (FTD).
  • Ensure correct casino listings on the right country pages: correct bonuses/promos, licensing, localization, country-specific requirements.
  • Use tools like Google Search Console (GSC), Ahrefs, internal Aggregator, Voluum to analyse traffic, SEO, conversion, and affiliate performance metrics.
  • Identify oversold or underperforming geos (countries) and propose redistribution of traffic, portfolio adjustments, or new brand onboarding, with actionable fixes.
  • Conduct brand audits: evaluate brand/platform performance (conversion, retention, regulatory compliance, payment methods etc.).
  • Collaborate with Sales, Site Managers, SEO / Content, and Product teams to implement changes, tests, and optimizations.
  • Design and run A/B tests and multivariate tests on landing pages, flows, offers, creatives to increase conversion.
  • Continuously monitor performance, prepare reporting dashboards, track KPI trends, and deliver insights and recommendations to increase revenue and reduce waste.
  • Ensure compliance with geo-specific laws, advertising policies, licensing requirements etc.

Requirements:

  • Industry Knowledge: Experience in iGaming / Casino / Affiliate marketing landscapes, with understanding of tier-1, tier-2, tier-3 geos.
  • Analytics & Tools: Proficient in Voluum or similar affiliate tracking tools; Google Search Console; Ahrefs (or equivalent SEO tools); good grasp of site analytics (GA4 or similar).
  • Conversion Optimisation Experience: Experience running A/B tests, multivariate testing; identifying funnel leakages; UX / CRO best practices.
  • Technical & Product Understanding: Ability to understand different casino platforms (payment methods, KYC, geo restrictions), merchant / brand requirements.
  • Attention to Detail: Ensuring listings are correct, copy is localized, promotions are accurate, licensing information is displayed, etc.
  • Communication & Cross-Team Work: Able to convey insights, work with content, design, product, operations, etc.
  • Data-Driven & Problem Solver: Comfortable diving into data, spotting anomalies, coming up with hypotheses and testing them.

What we offer:

  • Diverse career growth opportunities
  • Friendly and supportive colleagues
  • Highly competitive salary and bonuses
  • Performance-related bonuses
  • "Refer a friend" bonus
  • Possibility of successfully managing work-life balance
  • Advanced benefits package (public holidays, additional days off, etc).
  • Paid trainings and work-related courses

Company

Revpanda Group specializes in iGaming digital marketing, offering SEO, multilingual copywriting, link-building, translation, digital PR, brand protection, and development of websites and mobile apps. With two divisions—Revpanda Media and Revpanda Agency—it serves igaming operators, game developers, and payment providers worldwide, using data-driven strategies to connect high-quality traffic with brands and drive growth.

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