Description
This role is for one of the Weekday's clients
**Salary range: Rs 600000 - Rs 750000 (ie INR 6 - 7.5 LPA)
**Min Experience: 2 years
Location: Remote (India)
JobType: full-time
We are looking for someone to take full ownership of our social voice and influence how people discover and build trust in our brand. If this resonates with you and you enjoy crafting social media strategies and leading efforts rather than merely posting content, keep reading!
Your responsibilities will include
- Defining and maintaining our voice as a credible, authentic, and trustworthy brand on social media
- Developing storylines focused on habits, behavior change, and sustainable weight loss
- Creating and managing the content calendar across campaigns, community engagement, and trending topics
- Collaborating with designers to transform ideas into attention-grabbing content
- Monitoring weekly performance and quickly making adjustments as needed
- Transforming client experiences into compelling proof points such as testimonials, case studies, and belief shifts
- Handling queries on the Founder’s social media accounts
Who you are
- You have built a brand’s social media presence from the ground up, not just maintained an existing one
- You share our philosophy: no quick fixes or guilt, only consistency and striving to be a little better than yesterday
- You are a storyteller who turns genuine moments into content that resonates emotionally
- You naturally understand how brand voice, audience needs, and platform dynamics intersect
- Bonus: You have insight into how people think about habits, weight loss, and self-image
If this sounds like you, please apply—we look forward to connecting with you soon!
Skills
Content Strategy
Content Marketing
Social Media Marketing
Company
Weekday positions itself as a data intelligence company that aggregates and curates professional data to enable proactive hiring. It provides a searchable database of candidates, multiple hiring models (White glove contingency and Subscription), and outreach tools (email, WhatsApp, phone) powered by AI to improve candidate response rates. The platform emphasizes proactive hiring and has partnerships and integrations to surface and contact candidates.
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