Social Media Manager
Schumacher & Co. is an innovative interior design company that is disrupting the $150 billion-dollar global interior design industry. We are a technological leader on the design frontier, constantly pushing boundaries and striving for excellence. With over 500+ employees and growing, we are driven by a shared belief that design transforms life. We are dedicated to the mission of helping our customers “celebrate the feeling of home”. Schumacher designs and produces some of the most beautiful fabrics, wallcoverings, trims, furniture, and accessories in the world. Our portfolio of products is broad, but they are united by a passion for design, a thirst for what is next, an appreciation for what’s come before, a drive to make our products with enormous care and attention for detail. Schumacher is a globally recognized company with a myriad of showrooms both domestically and internationally.
Our competitive advantage in the industry is people. We believe that our employees are our most valuable asset. F. Schumacher & Co is deeply anchored in our company core values which are as follows:
Preserve The Entrepreneurial Spirit
Take Ownership & Accountability
Be Solutions-Oriented
Demonstrate Courage
Practice Adaptability
Embrace Collaboration
We empower our employees to live these values daily because we understand how it will positively impact the customer journey. F. Schumacher & Co., also known as FSCO, is the parent company to many brands within our portfolio. This role is part of Schumacher North America, which is the largest division of the company.
SOCIAL MEDIA MANAGER
Role Overview
We are seeking a strategic and creatively driven Social Media Manager to lead multi-platform
storytelling across Instagram, TikTok, YouTube, LinkedIn, and Pinterest. This role will
translate our luxury brand’s heritage, aesthetic, and evolving market positioning into
compelling digital narratives that deepen consumer understanding, drive engagement, and
strengthen long-term brand equity.
The ideal candidate is equal parts strategist, storyteller, and performance analyst — someone
who understands how to elevate a design-driven brand while delivering measurable growth.
They should have the drive and energy to stay ahead of the pack in all facets of social media
and beyond, with am ability to generate ideas and experiment fearlessly.
Key Responsibilities:
Strategy & Execution
Lead multi-platform social strategy, developing cohesive frameworks that translate brand identity into platform-native content
Shape and execute monthly editorial calendars aligned with product launches, partnerships, seasonal moments, and broader marketing initiatives
Partner cross-functionally with creative, PR, marketing, and design teams to ensure cohesive campaign storytelling across channels
Source and curate on-brand and product-filled content from internal teams, external partners, clients, and media
Develop and maintain a distinct, cohesive brand voice across channels, ensuring all messaging reflects heritage, tone, and evolving market positioning while driving meaningful engagement
Content Development & Production
Assist in producing high-impact video content from home tours and collection launches to partnership campaigns
Concept and activate innovative, platform-native marketing approaches for collection launches, transforming traditional product drops into immersive, story-driven digital moments
Assist in cutting up YouTube videos alongside our Video Content Producer for Schumacher IG, YouTube shorts, etc.
Performance & Optimization
Analyze platform performance and audience behavior using native analytics and third- party tools
Deliver monthly reporting inclusive of insights, learnings, and forward-looking optimization strategies
Drive measurable growth through performance-informed content refinement, consistently surpassing prior benchmarks on all channels.
Qualifications
2+ years experience leading multi-platform social strategy for a luxury, lifestyle, or design-forward brand
Demonstrated ability to drive measurable audience growth and organic reach
Experience producing high-quality video and visual content
Deep understanding of platform-specific strategy, particularly across Instagram, TikTok, and emerging social channels
Strong cross-functional collaboration and communication skills
Analytical mindset with the ability to translate data into strategic direction
Preferred Skills
Knowledge of video-editing and production
Strong interest and understanding of interior design
Discerning eye for Photograph
Your well-being is our top priority. Our benefits and total compensation are designed for the whole person, caring for both you and your family.
Wealth Benefits:
Competitive Salary
Corporate Annual Profit Sharing
401K Plan
Health Benefits:
Dental Coverage
Medical Coverage
Prescription Drug Plan
Vision Coverage
Health Savings Account (HSA)
TELADOC
Other Benefits:
20 Paid Time Off (PTO)
10 Company Holidays
Bereavement Leave
Life Insurance
Flexible Spending Accounts (FSA)
AFLAC Plans (Accident and Critical Illness Plans)
Pet Insurance
Short-Term Disability (STD)
Long Term Disability (LTD)
Parental Medical Leave
Child Bonding Leave
Employee Discount
We are an Equal Opportunity Employer committed to diversity, inclusion, and equality in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law.
Salary Range
$70,000—$75,000 USD