**This role is for one of the Weekday's clients

**Min Experience: 3 years

Location: Mumbai

JobType: full-time

What You’ll Own

1. Online Revenue Management
* Take full responsibility for achieving monthly and quarterly online sales goals
* Drive revenue growth through product launches, bundles, limited editions, and gifting options
* Maintain a balance between growth and contribution margins (focus is not on discount-first strategies)

2. D2C Website (Showcasing the Brand)
* Manage the Shopify store from start to finish
* Ensure product pages tell a compelling story beyond just the SKU
* Enhance conversion rates by improving the user experience, product detail pages, bundles, and gifting workflows
* Collaborate effectively with developers and designers without requiring close supervision

3. Marketplaces (Strategic and Selective)
* Oversee presence on Amazon, Flipkart, and quick-commerce platforms with a selective approach
* Strategically decide which SKUs to list on which platforms (not all products everywhere)
* Manage listings, pricing strategies, promotions, and inventory synchronization
* Safeguard brand positioning while increasing sales volume

4. Campaigns, Drops & Calendar Planning
* Develop a comprehensive annual e-commerce calendar covering:
* Festivals
* Limited edition releases
* Collaborations
* Gifting occasions
* Partner with marketing to deliver launch campaigns that convey a premium feel rather than being overly noisy

5. Performance & Customer Retention
* Collaborate with the paid media team to drive ROAS-positive growth
* Enhance average order value (AOV), repeat purchase rates, and gifting frequency
* Own and optimize email and WhatsApp journeys for product launches and reorder campaigns

6. Data Analysis, Insights & Reporting to Founders
* Monitor daily metrics including sales, traffic, conversion rate (CVR), AOV, and repeat purchase rate
* Translate data into actionable insights rather than just generating dashboards
* Operate with a mindset of a mini P&L owner for the e-commerce channel

⸻

Who This Role Is Ideal For
* Professionals experienced in scaling D2C brands from early-stage to growth
* Strong commercial acumen in pricing, bundling, and margin management
* Knowledgeable about food/FMCG industry challenges such as expiry dates, heat sensitivity, and logistics
* Able to work quickly, think independently, and perform well under pressure during launches
* Comfortable collaborating directly with company founders

Success in This Role Means
* Online revenue becomes a reliable and consistent growth driver
* Website delivers a branded experience rather than just serving as a product catalogue
* Customer retention improves and reliance on discounts decreases
* Earns the founders’ trust to independently manage the entire e-commerce vertical

Key Skills — Ecommerce, Quick Commerce, Performance Marketing, D2C

Skills

e commerce

quick commerce

D2C

Shopify