Our client, the Institute of Metacognitive Programming (IMCP), is seeking a highly skilled Marketing Manager to lead and elevate the promotion of its online educational products on the European and U.S. markets. This is a full-time remote position for a marketing professional with extensive experience in international launches, digital strategy, and content-driven growth who can drive measurable results and scale IMCPs global presence.

Key Responsibilities

• Develop and implement comprehensive marketing strategies for online products targeting Europe and the U.S.
• Organize and manage marketing activities across multiple channels.
• Lead project execution, oversee all stages of program launches, and ensure milestones are met.
• Allocate and monitor marketing budgets effectively to maximize ROI.
• Identify new ideas to improve key metrics, optimize conversion at each stage of the funnel, and test hypotheses for scalable growth.
• Implement content strategies that support product promotion and audience engagement.
• Achieve SQL (Sales Qualified Leads) targets through targeted marketing initiatives.
• Manage relationships with contractors, agencies, and external partners.
• Provide weekly and monthly reporting with clear insights on performance and results.

Requirements

• Minimum 3 years of experience in a similar marketing role.
• Proven success promoting educational projects—experience with author-led programs is a strong advantage—in European and U.S. markets.
• Demonstrated experience launching marketing campaigns or programs in new markets.
• Strong organizational and planning skills: ability to create detailed plans, manage schedules, budgets, and prioritize effectively.
• Analytical mindset: ability to structure and process qualitative and quantitative data and draw actionable conclusions.
• Team leadership and collaboration skills: ability to inspire and coordinate cross-functional teams.
• English proficiency at C1 level or higher.

Our Benefits

• Work for a globally recognized and fast-growing coaching and training organization.
• Competitive salary with fixed and performance-based components tied to KPI achievement.
• Fully remote work with flexible scheduling.
• High ownership and influence over IMCPs international marketing strategy and execution.
• Collaborative, learning-oriented team environment.
• Opportunity to shape the promotion of a thought-leadership brand on a global scale.