Head of Marketing Operations & Production
PostmanPostman

Head of Marketing Operations & Production

The Opportunity

Postman is entering its next phase of growth, with a marketing organization that spans developer audiences, product-led growth, and enterprise go-to-market motions.

To support this scale, we are building a modern marketing infrastructure that combines:

  • world-class marketing operations
  • a scalable martech ecosystem
  • lifecycle automation and customer data infrastructure
  • high-impact creative production

The Head of Marketing Operations & Production will lead the team responsible for powering this system, and reports directly to the Head of GTM Operations.

This role will partner closely with Marketing leadership, Sales and Customer Success Operations, GTM Systems, and Postman’s GTM Strategy and Business Intelligence teams to ensure marketing programs translate into measurable revenue impact.

What You’ll Do

Marketing Technology & Infrastructure

Define and own Postman’s marketing technology ecosystem.

You will:

  • Develop and implement the roadmap for Postman’s martech stack, including automation platforms, enrichment tools, campaign systems, and lifecycle infrastructure
  • Ensure reliable and scalable integration between marketing systems, CRM platforms, and the broader GTM technology ecosystem
  • Evaluate and optimize the current stack, making decisions on consolidation, new investments, and vendor partnerships
  • Partner closely with the GTM Systems team, which owns core GTM architecture and infrastructure

Campaign Operations & Marketing Execution

Build the operational platform that allows marketing teams to execute at scale.

Your team will:

  • Enable global campaign launches across developer marketing, product marketing, and demand generation
  • Design scalable campaign workflows, segmentation frameworks, and lifecycle automation
  • Own lead management, enrichment, and marketing data capture
  • Ensure marketing teams can focus on strategy while your team powers execution

Marketing Data & Measurement Infrastructure

Create the operational foundation for marketing insight.

You will:

  • Build the systems and data capture frameworks that enable clear visibility into pipeline generation, campaign performance, and lifecycle engagement
  • Partner closely with Postman’s GTM Strategy, Data, and other Operations teams to ensure marketing data powers strategic insight
  • Collaborate with Demand Generation and Marketing Analytics teams to ensure web, lifecycle, and campaign data capture supports advanced analysis

AI, Automation & Lifecycle Innovation

Identify opportunities to deploy automation and AI across marketing workflows.

This includes:

  • lifecycle engagement infrastructure
  • lead scoring and segmentation frameworks
  • personalization and campaign automation
  • operational improvements that accelerate marketing velocity

Marketing Creative Production

Oversee Postman’s Marketing Creative team, responsible for brand execution and creative production.

This team powers design and creative services for:

  • product marketing
  • demand generation
  • developer marketing
  • global campaigns and events

You will ensure the creative organization operates as a high-impact internal production engine, enabling marketing teams to move quickly while maintaining strong brand standards.

Cross-Functional Leadership

This role sits at the center of Postman’s GTM ecosystem.

You will partner closely with:

  • Marketing leadership across Demand Gen, PMM, and DevRel
  • Sales Operations and Customer Success Operations
  • GTM Systems and data infrastructure teams
  • Postman’s GTM Strategy organization, which drives revenue planning and analytics

Your success will be measured by how effectively marketing strategy translates into scalable operational execution.

What Success Looks Like

Within 12–18 months:

  • Marketing teams execute campaigns faster and with greater operational precision
  • Postman’s martech stack is scalable, integrated, and aligned to GTM strategy
  • Marketing data provides clear insight into pipeline creation and lifecycle engagement
  • Creative production becomes a high-performing internal service supporting global marketing initiatives

About You

We are looking for an operator who combines systems thinking, marketing insight, and operational leadership.

Ideal candidates will have:

  • 12+ years of experience in marketing operations, marketing infrastructure, or martech leadership
  • Experience building marketing systems for high-growth B2B SaaS companies
  • Deep familiarity with modern B2B marketing technology ecosystems
  • Experience supporting hybrid PLG and enterprise GTM models
  • A track record of building high-performing operational teams
  • Strong cross-functional leadership and the ability to influence senior stakeholders

The reasonably estimated base salary for this role ranges from $150,000 to $210,000, plus a competitive equity package. Actual compensation is based on the candidate's skills, qualifications, and experience.