NourishNourish

Growth Marketing Manager - Creative Strategy

Added 2 months ago

Description

As a Growth Marketing Manager - Creative Strategy, you'll own the creative strategy engine for paid social, starting with Meta and TikTok. You'll be the connective tissue between performance data and great creative: digging into why ads work, surfacing human insights behind the numbers, and translating those into concepts that drive results at scale. You'll report to our Growth Creative Lead and work closely with peers across Creative, Paid Media, Influencer, Design, and Analytics. The work you do will directly support our mission to improve people's health as our ads are often the first way many patients hear about Nourish. This role is full-time and open to NYC-based candidates only (expectation to work in-person 3+ days per week, with some remote flexibility). Our office is located in Flatiron.

Company

Nourish operates a telehealth nutrition coaching program that connects patients to in-network registered dietitians. In each initial session, a comprehensive assessment informs a personalized care plan, with ongoing follow-up, messaging, and progress tracking via a mobile app. Dietitians offer specialties such as eating disorders, emotional eating, prenatal nutrition, and sports nutrition, and the platform emphasizes holistic care, including lifestyle factors beyond nutrition. Billing is conducted through patients’ insurance, with in-network providers.

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