As a Product Marketing Manager, you will play a highly strategic and hands-on leadership role, shaping how customer insights translate into end-to-end marketing strategy and execution. You will not only define go-to-market approaches, but also operationalize scalable, repeatable systems that elevate how marketing is executed across merchants, partners, and internal teams. This role is ideal for a leader who is equally comfortable setting strategy, building systems, and diving into ambiguity — someone who can prioritize across competing demands, influence without authority, and drive forward progress with the right level of leadership visibility.

What You'll do:

· Drive Strategy Through Deep Customer & Data Insight: Translate customer analytics into actionable marketing strategies that drive acquisition, engagement, and long-term value.

· Connect end-to-end strategy—from segmentation and positioning through execution—ensuring customer insights consistently inform decisions across all touchpoints.

· Own Complex Prioritization Across Merchants & Stakeholders: Balance customer needs, marketing strategy, and contractual commitments while managing competing priorities.

· Lead End-to-End GTM with Strategic Rigor: Own GTM strategy including positioning, segmentation, messaging, and measurement ensuring execution is grounded in clear strategic intent while remaining adaptable to evolving business needs.

· Build Scalable Systems & Raise the Bar: Develop repeatable frameworks that improve execution, efficiency, and consistency.

· Be a Thought Leader & Driver of Innovation: Introduce new approaches that improve effectiveness across teams.

· Operate with Agility and Bias for Learning: Navigate ambiguity and take on unfamiliar challenges with confidence.

· Drive Cross-Functional Alignment: Partner across Product, Sales, Partnerships, and Analytics to ensure execution.

· Manage Up and Drive Visibility Thoughtfully: Engage leadership appropriately while independently driving progress.

What we're looking for:

· 7–10+ years of experience in product marketing or similar roles, ideally in fintech or payments. · Proven ability to translate customer data and insights into end-to-end marketing strategies that drive measurable business outcomes. · Track record of influencing cross-functional teams and driving alignment across complex organizations. · Strong prioritization skills across multiple stakeholders and demands. · Experience building scalable systems or frameworks for marketing execution. · Proven ability to influence cross-functional teams. · Comfort operating in ambiguity with a proactive mindset. · Strong executive presence and ability to manage up effectively. · Highly analytical with strong communication and storytelling skills.

Pay Grade - M Equity Grade - 8