Regional Sales Manager
Red BullRed Bull

Regional Sales Manager

The Regional Sales Manager’s (RSM) primary responsibility is to sell and implement Red Bull’s strategies and initiatives within a defined group of regions, divisions, or banners of a specific national chain. Key duties include managing regional key account performance in terms of volume, market share, spending budgets, and outcomes (including distribution, pricing, promotions, and Quality Points of Distribution (QPOD) within the chain); building and maintaining productive business relationships with assigned accounts; developing solutions that align with customer needs while meeting Red Bull’s objectives; and driving best practices by delivering strong results and creating innovative solutions. RSMs must also ensure that all regional programs and promotional activities are aligned with the overall chain strategy and the Joint Business Plan established by the head of the account.