About Appficiency & SnapOn Software

Appficiency is a leading NetSuite-focused professional services and technology firm operating across a global footprint. Our product division, SnapOn Software, develops automation and AI-enabled solutions that extend and enhance the Microsoft, NetSuite and Salesforce ecosystems.

As we scale our product portfolio, we are seeking a strategic product leader to define the next phase of innovation, commercial growth, and platform expansion.

The Opportunity

This is a high-impact, executive-facing leadership role with a dual mandate:

Lead product strategy, innovation, and commercial growth for SnapOn Software
Provide executive oversight of internal technology and IT operations during a transition period

This role is designed for a leader who can operate at both strategic and operational altitudes—setting vision while driving execution in a scaling environment.

What You’ll Do

Product Strategy, Innovation & Growth

Define and operationalize a clear product vision and multi-year roadmap aligned to company growth objectives
Identify and validate new market opportunities, leading product development from ideation through commercialization
Own and drive software revenue growth, partnering closely with Sales and Marketing to deliver against targets
Establish a customer-centric product discovery framework, grounded in user insights and market intelligence
Build, lead, and scale a high-performing product organization (Product Management, Design, Engineering alignment and Development)
Implement performance metrics (KPIs/OKRs) to enable data-driven product decisions and accountability
Champion the integration of AI, automation, and emerging technologies across the product suite
Expand and strengthen strategic partnerships within the different ecosystems like Microsoft, NetSuite/Oracle and Salesforce

Technology & IT Leadership

Provide executive oversight of internal IT systems, infrastructure, and security posture
Ensure operational stability, scalability, and compliance across all technology platforms
Rationalize and optimize the enterprise technology stack and vendor ecosystem
Establish business continuity and risk mitigation frameworks
Lead the transition and handoff of IT leadership responsibilities to a dedicated function

What You’ll Bring

8+ years of progressive experience in Product Management, including 3+ years in a senior leadership capacity
Demonstrated success in building and scaling B2B SaaS products with measurable commercial impact
Strong understanding of product commercialization and revenue ownership
Technical fluency across APIs, integrations, and cloud-based architectures
Experience overseeing or partnering closely with IT operations and infrastructure functions
Proven ability to lead cross-functional teams and influence at the executive level
Strategic mindset with the ability to drive execution in ambiguous, fast-scaling environments
Able to manage budget, interact with sales and drive product pipeline through established GTM teams

Differentiators

Experience within the Microsoft, Salesforces and or NetSuite/Oracle ecosystem
Exposure to AI/ML-driven products or automation platforms
Background in professional services or hybrid SaaS/services business models
Experience scaling product organizations from early-stage to growth-stage
Advanced business or technical education (MBA, MSc, etc.)

What Success Looks Like

Early wins in product clarity, roadmap, and execution cadence
Launch of new or enhanced product capabilities within the first 6 months
Clear traction in customer adoption and revenue growth
A scalable product foundation positioned for long-term expansion

Compensation: 160,000 - 190,000

Director of Product Innovation & IT